

JO ESTILL - World-renowned Voice Educator, Researcher and Singer
David’s teaching is grounded in the Estill Voice Model, a framework widely respected by voice professionals for its scientific approach and emphasis on understanding and controlling the vocal function.
Whether refining vocal technique, addressing strain in the upper register, or simply looking to become a better singer, David supports singers in developing the skills and knowledge required to progress with confidence and efficiency. His approach focuses on helping singers achieve a voice that not only sounds better, but also feels healthier and more sustainable.

With over two decades of professional stage experience, David’s career includes award-winning performances, a wide range of roles in UK theatre, headliner appearances aboard luxury cruise liners, backing vocals for high-profile artists and multiple original music recordings.
As a vocal coach, David has taught across Europe and within mainstream education in the UK. He is the founder and owner of Fame Factory Theatre School, which has been awarded Theatre School of the Year on two separate occasions. Now in its sevententh year, the school continues to nurture and develop young performers who progress to leading drama institutions, with many going on to successful careers in musical theatre.
David has completed Estill Voice Training and is EFP Certified.

Every singer is unique, with individual aspirations and motivations, and for this reason all lessons are fully bespoke - carefully tailored to the specific needs of the singer and their voice. Each student’s goals are treated with the utmost importance.
Drawing on his own background as a professional singer, David understands the technical and psychological challenges singers often encounter. These experiences can leave performers feeling vulnerable, and he is committed to providing a supportive, informed, and constructive learning environment.

* Ages 10+ recommended


I often encounter confusing phrases such as “sing from the diaphragm” or “sing on the breath.” Lessons move away from this kind of terminology to offer clear instructions that enable students to understand exactly how the voice is functioning.

There is often an overemphasis on the “correct” vocal technique. Each singer’s anatomy, voice-type and musical objectives are unique. With accurate knowledge, it is possible for singers to develop and 'find' their own voice to achieve their desired sound in a healthy and sustainable manner.

Healthy and efficient singing requires far less effort than is often assumed. By developing awareness, singers can learn to reduce unnecessary strain. When we listen more to what our bodies are doing rather than how we sound, we are more able to notice effort and make changes that protect the voice from fatigue or injury.

As singers, maintaining a healthy vocal sound is essential for us to achieve consistent vocal quality, performance stamina and reduce the risk of injury that may compromise us working. I ensure that lessons practise correct vocal hygiene and I place a strong emphasis on the importance of discipline, self-awareness and recognising the earl
As singers, maintaining a healthy vocal sound is essential for us to achieve consistent vocal quality, performance stamina and reduce the risk of injury that may compromise us working. I ensure that lessons practise correct vocal hygiene and I place a strong emphasis on the importance of discipline, self-awareness and recognising the early warning signs to minimise likelihood of vocal strain or injury.
Alex, Singer
If you wish to discuss a potential lesson or have any other questions, please send a message.
Lessons are priced at £35 per hour and located in South Wales; Cardiff, Port Talbot, Neath, Caerphilly and Ammanford.
* David is DBS checked and on the update service.